Sparq Labs is a B2B lead generation agency that books qualified meetings for its clients. Its offer converted once it reached the right buyers, but its own outbound was manual, time-intensive and inconsistent.
Founder Nishkarsh replaced that manual outreach with MyBazooka. The system identified the founders and decision-makers the agency wanted to work with, engaged each of them personally and turned the resulting discovery calls into more than $25,000 in lifetime deal value.
The challenge: A proven offer, constrained by manual outbound
Reaching enough qualified buyers each week took hours of manual work, and messages that read as templated kept response rates low. The pipeline was inconsistent, with no predictable flow of meetings.
High-value prospects required genuine research before first contact, which the team could not sustain at volume without taking time away from client work.
“I knew the offer worked. The bottleneck was getting in front of enough of the right people every single week without burning myself out doing outbound by hand.”
NishkarshFounder, Sparq LabsThe solution: Outbound on LinkedIn, from first message to booked call
MyBazooka took over outbound on LinkedIn as one system, from finding the right buyers to booking the discovery call, with no manual messages.
Precise targeting
MyBazooka identified the founders and decision-makers Sparq Labs wanted as clients and checked every one of them against the brief before any outreach began.
Research at scale
Each opening message drew on what the prospect was publishing and building. Genuine research at scale, with replies arriving within days.
Follow-up timed to every prospect
MyBazooka ran the full follow-up sequence, timed around each prospect's activity, so no qualified conversation went unanswered.
From booked calls to closed deals
The campaign concentrated on the profiles that converted. Within three weeks, the booked calls had produced more than $25,000 in lifetime deal value.
The measurable results: More than $25,000 in lifetime deal value in three weeks
$25,000+ in lifetime deal value
More than $25,000 in lifetime deal value closed within three weeks, with the first signed contracts landing in the opening weeks of operation.
A 26% reply rate and a 15% booking rate
Researched first messages drew a 26% reply rate, and 15% of conversations became booked calls, without a single manual message.
A predictable flow of qualified calls
Qualified discovery calls were booked on a predictable cadence, replacing an inconsistent pipeline that depended on hours of manual work.
Looking ahead: Sharper with every closed deal
The campaign keeps learning from Sparq Labs' replies and closed deals, sharpening both the profile it targets and the way it engages.
